Tuesday, July 27, 2010

Consumers prefer eco-friendly hotels

Travelers give thumbs up to green stays
Not only are green hotels better for the environment, but travelers overwhelmingly prefer them. According to Travelocity, eco-friendly hotels get higher consumer reviews than their non-green counterparts. The company allows consumers to rate its hotels on a scale of one to five smiley faces. When the company studied the reviews for green hotels, an interesting trend emerged. Consumers gave 83 percent of non-green hotels three smiley faces or more, but they gave 94 percent of green hotels three smiley faces or more. “This data confirms something we’ve long suspected,” says Alison Presley, manager of Travelocity’s Travel for Good® program. “Our eco-friendly hotels care deeply about the entire experience they provide and that attention to detail translates into an awesome stay overall.”
(TravelMole, July 17)

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